About Mas Branding
Más Branding was founded in 2009 by Pilar Martinez-Karner, a visionary with over two decades of experience in Public Relations, having worked with renowned companies such as Televisa owned record label Fonovisa, Liberman Broadcasting, Univision Radio, and Lopez Negrete Communications.
With a strong presence in the Hispanic market of Houston, we are dedicated to supporting businesses, entrepreneurs, and leaders looking to position themselves effectively in this segment.
Our mission is to build authentic brands that connect with their audience in a meaningful way, helping businesses stand out in a competitive market.
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Over the years, we have created and collaborated on highly impactful projects such as Business Latina Expo, an annual exhibition that connects established businesses with entrepreneurs, and MotivActiva Network, a podcast network that gives a voice to Latino stories and brands.
Our Team
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Pilar Martinez-Karner
Pilar Martinez-Karner
Founder and Director of Más Branding
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Pilar Martinez-Karner is a renowned strategist in public relations, branding, and communications with over 20 years of experience helping businesses, entrepreneurs, and organizations connect with their audiences and grow with purpose. ​As the founder and director of Más Branding, Pilar has led the creation of personalized strategies that have driven the visibility and success of brands across various industries.
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Pilar studied Business Administration at Centro de Estudios Universitarios in Monterrey. She is also a certified Leadership Coach through the John Maxwell Team, a certification that enhances her branding approach, making it even more unique.
​Pilar is the creator of Business Latina Expo, an annual event that promotes the growth of Latino entrepreneurs, and MotivActiva Network, a Spanish-language podcast platform that amplifies the voices of entrepreneurs and content creators. Her experience is highlighted by her ability to build strategic connections, promote multicultural inclusion, and develop partnerships that create a positive impact on the community.
​Recognized for her leadership and social commitment, Pilar is a Senior Fellow of the Class 61 of the American Leadership Forum and has actively collaborated with organizations such as the American Red Cross, St. Jude Children's Research Hospital, and the American Heart Association, among others.
​At Más Branding, Pilar combines her passion for communication with her experience in brand development to inspire, connect, and help businesses and entrepreneurs reach their full potential.
Aly Garza-Ferrante
Aly Garza-Ferrante
Project Coordinator and Public Relations Assistant
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With a strong background in Civil Engineering from Tecnológico de Monterrey, Aly Garza has developed a structured and meticulous mindset that she now successfully applies in the world of public relations. Her experience in planning, organization, and analysis allows her to manage projects and events with precision, ensuring every detail is carefully attended to for flawless results.
​In her role as Project Coordinator and Public Relations Assistant at Más Branding, Aly combines her technical discipline with her remarkable ability to connect with people, standing out for her charisma and empathy. Her passion for event organization, content creation, and market analysis has made her a natural PR professional, capable of fostering meaningful connections and enhancing each client's image.​
With creativity, commitment, and a strategic vision, Aly is a key player in Más Branding's growth, always contributing fresh and innovative ideas to elevate every project to the next level.
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"The key to success lies in the small details and the passion you put into every step of the journey." - Aly Garza
Ana Lizbeth Castellanos Aguilar
Ana Lizbeth Castellanos Aguilar
Production and Digital Content Coordinator
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Ana Lizbeth Castellanos Aguilar holds a degree in International Business from the Instituto de Ciencias y Estudios Superiores de Tamaulipas and has a strong passion for technology and the digital world. Throughout her career, she has developed exceptional skills in project coordination, audiovisual production, and content management, making her a key player in the Más Branding and MotivActiva teams.
Before joining our podcast network, Ana gained valuable experience as an Assistant Manager and Administrative Assistant, where she honed her ability to manage schedules, coordinate teams, and maintain an efficient workflow under pressure. However, her true passion lies in the digital world, where she has found her place as an expert in creating and producing high-quality audiovisual content.
At MotivActiva, Ana is the creative force behind every live program, managing the pre-production, production, and post-production processes to deliver content that resonates with and inspires the Hispanic community. From designing visuals and videos to editing and creating content for social media, Ana ensures that every digital detail is optimized to provide the best experience for our audience.
While her primary role focuses on MotivActiva, Ana actively collaborates on Más Branding projects as well, supporting event organization, campaign logistics, and digital content development. Her versatility and organizational skills bring significant value to every initiative.